Idea
Money that moves like you do
Banks are built for people who stay put. A growing number of people don’t: they earn in one currency, spend in another, and send money home to a third. Avvio started from that gap.
I co-founded Avvio to give them one account for their money: USD and EUR accounts, payouts to 150+ countries, savings with yield, and self-custody for BTC, gold and stocks. No fees that punish moving, no waiting, no fear of a frozen account.
Brand
Trust before the first transfer
A money product has one job before anything else: be trusted with someone’s money. The brand had to feel calm, confident and global, without the cold, institutional tone of a bank.
I led naming direction, identity, voice and every line of copy, from the App Store listing to the error messages. The same system runs across the consumer app, Avvio Business and the website.
Product
Designed while running the company
I’m not a designer who once worked on a fintech. I design while I run a payments company, which means every screen is weighed against compliance, rails, support load and runway.
- Multi-currency accounts with local details, so getting paid feels like a local transfer.
- Payouts to 150+ countries, with the rate and the fee shown before you commit.
- Savings with yield, and self-custody for BTC, gold and stocks.
- Onboarding and verification designed to feel quick, without cutting corners the regulators care about.
Launch
Demand outgrew operations
We went live worldwide on May 1, 2026, and consumer grew faster than operations could support. So we made it invite-only, protecting the experience for the people already on it. It turned out to be the best trust-and-desire story we have.
- 6,800+ people signed up.
- Payments volume up 150% in a single month.
- The rails held under real volume: payouts, settlement speed and FX. The product earned trust at scale.
- Audit-ready for SOC 2 Type II and ISO 27001.
This is the engagement I now offer as Zero to launch: what I did for Avvio, for your product.
